‘WTF?’ Cincinnati Enquirer adds smiley face to news about shooting death

http://twitter.com/#!/LilMissRightie/status/360149053171974145

That pretty much sums up the Cincinnati Enquirer’s bizarre social media blunder. WTF, guys?

The fabulous @LilMissRightie caught this retweet from the Enquirer’s verified Twitter account on Wednesday night. Note the Jim Carrey-style editorializing in this screen shot taken from Topsy.

Cincinnati-Enquirer-emoticon

The Enquirer’s social media person followed up with this reply to @LilMissRightie:

Cincinnati-Enquirer-excuse

Yes, yes. Someone died. But we’re tickled pink about bringing you the news. Victim-giggles!

https://twitter.com/jylwheel/status/360152604644356096

Both tweets were quickly deleted, but the Cincinnati Enquirer is about to learn the hard way that Twitchy and Twitter are forever.

http://twitter.com/#!/LilMissRightie/status/360149814857572352

Unreal, indeed.

http://twitter.com/#!/LilMissRightie/status/360150245994283010
http://twitter.com/#!/LilMissRightie/status/360152793664847872
http://twitter.com/#!/LilMissRightie/status/360155748262621185
http://twitter.com/#!/LilMissRightie/status/360156115041923074

Definitely shoody business. Here’s the Enquirer’s story on the shooting death. This one was tweeted sans emoticon.

http://twitter.com/#!/Cincienquirer/status/360239975607975938

Update:

The Cincinnati Enquirer tweeted an apology shortly after Twitchy published the deleted tweets.

http://twitter.com/#!/LilMissRightie/status/360435620075675649
http://twitter.com/#!/LilMissRightie/status/360435111184957440

Read more: http://twitchy.com/2013/07/25/wtf-cincinnati-enquirer-tweets-smiley-emoticon-with-news-about-shooting-death/

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